New born

We are here to support you and your newborn with our expert midwife advice and midwife developed range, bringing together a curation of our expert blogs, videos and hero products to help you through you journey of becoming a new mum.

looking after yourself and your newborn

We are here to support you with our expert midwife advice and midwife developed range, bringing a curation of our expert blogs, videos and hero products to help you look after yourself and your new newborn.

Support for you and the rest of your family once your baby has arrived can be organised during your pregnancy. Close family and friends may offer to help but there are also professionals, such as doulas, who also provide that support and assistance.

Here is one of our many midwife videos which can help you to know whether your baby is getting enough milk.

how do you want to feel?

No Harm Bum Balm

protects and softens your baby's skin at every nappy change, helping to relieve soreness and redness

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No Harm Bum Balm

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new mum heroes

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we're in it together