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79 ArticlesThe importance of positive language during pregnancy
Using encouraging, affirming and enabling language can actually make your reality more positive and empowering.
The benefit of having a bath when pregnant
Changes in your body when pregnant can make you ache and feel a bit uncomfortable but baths can offer a number of benefits
Making a caesarean birth your own
There are many ways to make a caesarean birth your own, to really make it a positive experience
Heartburn in pregnancy - from first to third trimester
Heartburn, or indigestion, is a common pregnancy ailment. It is possible to manage and minimise symptoms with changes to diet and lifestyle
Coping With Heat In Pregnancy
Feeling overheated can make being pregnant an irritating and uncomfortable experience, but you can have strategies that help you keep cool.
Active Labour and Birth
There are three stages of active labour and listening to your body throughout is important as every labour is different.
How To Write A Birth Plan
Birth plans mean exactly what they say and are a plan about how you would like your labour and birth to be. Often women say, “I won’t make a birth plan, I’ll just go with the flow”, as they imagine their birth might be unpredictable or they won’t be able to control how things happen
What Christmas foods are OK to eat when you are pregnant?
Our midwives have advice on what you can and cannot eat when you are pregnant, to help you navigate through the festive season
Hygiene during pregnancy and following the birth of your baby
Adequate hygiene measures during pregnancy and after the birth of your baby can help improve your and your baby’s well-being and minimize infection risk. Here are some useful pointers to keep in mind.
Choices in Maternity Care During Pregnancy
You are pregnant. Now what? You likely will go to see a midwife to get ‘booked in’ for your maternity care.
Mental health in pregnancy
Find out more and pre and post natal mental health, recognising trigger and self help advice
6 Things You Wanted To Know About Pregnancy But Daren’t Ask
Pregnancy can be a time of intense learning and discovery. From day one until the arrival of your baby, new questions and doubts are likely to arise daily.
Introducing our Midwives
We started at a kitchen table, not in a boardroom—because this brand was born out of real midwifery experience. My Expert Midwife was founded by a practicing NHS midwife who saw first-hand what mums were missing. Today, our team includes REAL, registered NHS midwives who help shape everything we do—from the products we make to the advice we share. Because when we say expert, we mean it.