Bum balm
BOTTOMS UP - the ultimate bum balm. 100% naturally derived - Soothing and healing little bums everywhere.
£7.95
HOW TO USE:
OUR MIDWIVES’ TOP TIP:
Let your baby go nappy-free as much as possible to support dry, soft and soothed skin.
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Up to 100% naturally derived

Safe for newborn skin

Safe for eczema prone skin
Gentle, soothing protection – from day one.
Developed by midwives and packed with skin-loving ingredients, our Bum Balm is your go-to barrier balm for every nappy change – starting from birth. It helps keep baby’s delicate skin clean, calm, and protected from irritation, soreness, and chafing.
With a rich-but-light serum texture that glides on easily (no dragging on sore skin), and a one-handed dispenser perfect for wriggly or mid-meltdown moments, this balm is a true changing table hero.
💛 Medical-grade lanolin – breathable barrier and soothing moisturiser
🌻 Sunflower seed oil – rich in Vitamin E to nourish and protect
🌼 Calendula extract – calms redness and irritation
🥥 Coconut oil – deeply moisturising and antimicrobial
🌰 Sweet almond oil – softens and strengthens sensitive skin
✔️ Suitable from newborn
✔️ Fragrance-free, gentle & dermatologically tested
✔️ Paediatrician-approved & safe for eczema-prone skin
✔️ A little goes a long way!
👜 Pro tip: Keep one in your changing bag, one at home, and one at the grandparents' – trust us, you’ll want it wherever your baby goes.
Clean. Calm. Protected. Every change, every time. 💫



FAQs
Bum Balm can be used for both as it contains medical grade lanolin for skin protection and calendula that will soothe redness and reduce soreness.